In an attempt to make up for my lack of outfit posts this month, I have decided to fulfill your unhinged desire for my outfit posts by bombarding you with a plethora of photos from a particular outfit shoot. Hey, quality over quantity, right? If you've been following my blog (and if you haven't, I will find you and come for you), you'll know that I initiated the blog-picture taking activity in late summer and early fall because I knew that no amount of layering would cope with the severe Arctic winters that my city endures from October onwards. How right I was. We ended up spending more time on this particular session than desired because we made the grave mistake of taking pictures at noon and could not escape the wrath of harsh shadows caused by direct sunlight. Photography fail. But it resulted in an entire arsenal of pictures for my readers to indulge in (unless you find me repelling, then I'm sorry for your loss).
I have to be honest, I didn't want to post this particular outfit on my blog just yet. It's one of my favorite outfits and it warrants a greater audience than the one my blog currently harbours. But it was relevant following the thread of discussions initiated by my previous outfit post. In my last post, I shamelessly admitted that I had bought trousers and photographed them for the purpose of the blog. I returned them shortly after, following a harsh comment from my sister, who compared me to a member of the Mariachi band. What followed was an outpour of comments and e-mails (ok it was like two e-mails, but that's more than my blog inbox has ever seen) from readers, indulging me in their dark secrets of falling prey to the BPR (Buy-Photograph-Return) syndrome, an activity that I have long suspected other fashion bloggers to engage in. To be honest, I wasn't surprised that other folks were also guilty of this crime (is it a crime?), but I was somewhat surprised by the honesty of everyone's admission. And it's not just the fashion blogging community who are engaging in such an activity, but I feel that it is the masses in general.
I believe this syndrome was initiated by the rise of social networking, which gave the entire world an unprecedented access into our lives. We have long been using, without much realization, social media as a tool to attempt to conceal our true identities and to make our lives seemingly more glamorous than they appear. Have you ever seen people post pictures of, or write about the disparity in their lives? No one will ever write about, or post a picture of themselves crying, or depressed, or a picture of themselves with a black eye after they admitted their undying love of Justin Bieber. And even if they do, it's usually done cryptically through the use of Rumi or spirituality quotes. Similarly, we tend to 'show off' on social media to impress others. Every time we buy a pair of Louboutins, or Chanel, we'll make sure that the entire world has knowledge about our latest indulgence. No one is ever going to post picture of the new shoes they got from Wal-Mart.
Similarly, we may be reluctant to be photographed twice in the same outfit, especially since the said outfit has already found it's way into your Facebook Profile Pictures. I, for one, have been guilty of this, and I know several of my friends who refused to be photographed at a party because they had "already worn this outfit multiple times on Facbeook." Thus, we find our selves hunting for new outfits on a regular basis to escape the stigmatism that comes with wearing the same outfit too many times on a photo-sharing platform. And because the garment has already served it's purpose, what sense does it make to keep it, especially if we're mourning the current circumstances of our wallet? Cue BPR.
But is this really wrong, even if everyone is secretly engaging in such an activity? Is such behaviour considered a crime, maybe not in the rhetorical sense, but in the moral sense? I mean, if the sole purpose of a fashion blog is to show you how the blogger has styled their garments, is it really a big deal that they bought apparel from a store, wore it and photographed it in order to enlighten their readers on how to style certain items, and returned it because they may have not been able to keep them due to financial obligations? Isn't this what magazines do all the time? One of my favorite comments on my last post was a reader admitting to returning her dress that she wore to her prom after the event was over. To me, that makes sense. You're never going to fucking wear your prom dress, or your bridesmaid dress, or your wedding dress again. And if you do, people will judge you. Trust me, because we all do it. We're all a participants and victims in this vicious cycle.
So yes, after three paragraphs of rambling, this post is relevant to the subject because I'm wearing a sequin bomber jacket from Zara that I BPR'd. From hence forward, I will shamelessly confess every time I engage in such an activity. Now don't get me wrong, I had fully intended to keep this work of sequinned art, but after spending an evening with eBay, I found a significantly cheaper version of the same jacket online. So there I was, digging through my garbage to find the tag that I had disposed of one week earlier. And here I am now, the same bomber jacket hanging in my closet in all it's feminine glory, whilst I laugh at all you suckers who paid $120 USD for this jacket in store.